When an agency rebrands a client, they know exactly what needs to be done and how to make it happen expeditiously. Most have their branding process down-pat. But the same agencies struggle with their own rebranding efforts. It is a painful, time consuming process and not many are successful. But it can and should be done. Is it time to rebrand your agency?
Phinney Bischoff Design House Seattle, Washington, recently went through their own rebranding process. I thought you might enjoy reading their story and the result from their efforts.
What is it About the Cobbler’s Kids?
Last August, after 14 years, a brand design firm, Phinney Bischoff Design House, decided they needed to update their own brand. Realizing they would need to give the same attention to their brand as they would with any client, their next new client was their own agency. Read their story…





















