Comments on: “StopTheAdness” Campaign Builds Buzz for Small Ad Agency http://fuelingnewbusiness.com/2010/02/03/stopthemadness/ Ad agency new business tips, tactics, trends, talents and tools Wed, 08 Feb 2012 14:19:06 +0000 hourly 1 http://wordpress.com/ By: Stop the Adness http://fuelingnewbusiness.com/2010/02/03/stopthemadness/#comment-14207 Mon, 04 Apr 2011 18:41:56 +0000 http://fuelingnewbusiness.com/?p=5895#comment-14207 Tom,
Sorry I hadn’t seen your comment earlier. Thanks for the positive feedback. You are correct. While buzz never hurts, the stop the adness initiative is one we believe in and one we believe that advertisers must address. Marketing must connect with customer and deliver welcomed and wanted materials. If we push messages that are intrusive and annoy people we will never connect our customers. And if brands and marketers aren’t connecting with customers today, they are doomed to fail.

Thanks again for the positive feedback. Look for updates to the site shortly.

]]> By: Forrester and Edward Boches: The Future of Ad Agency New Business « FUEL LINES Fueling Ad Agency New Business Through Social Media http://fuelingnewbusiness.com/2010/02/03/stopthemadness/#comment-4976 Thu, 04 Mar 2010 13:27:13 +0000 http://fuelingnewbusiness.com/?p=5895#comment-4976 [...] Chuck Donofrio, Carton Donofrio Partners: “StopTheAdness” Campaign Builds Buzz for Small Ad Agency [...]

]]> By: Ad Agency Principals on Point for Agency New Business « FUEL LINES Fueling Ad Agency New Business Through Social Media http://fuelingnewbusiness.com/2010/02/03/stopthemadness/#comment-4930 Sun, 28 Feb 2010 20:13:39 +0000 http://fuelingnewbusiness.com/?p=5895#comment-4930 [...] Chuck Donofrio, Carton Donofrio Partners: “StopTheAdness” Campaign Builds Buzz for Small Ad Agency [...]

]]> By: Michael Gass http://fuelingnewbusiness.com/2010/02/03/stopthemadness/#comment-4503 Thu, 04 Feb 2010 03:08:57 +0000 http://fuelingnewbusiness.com/?p=5895#comment-4503 I agree Tom. I like their thinking.

]]> By: Tom Rapsas http://fuelingnewbusiness.com/2010/02/03/stopthemadness/#comment-4493 Wed, 03 Feb 2010 17:46:49 +0000 http://fuelingnewbusiness.com/?p=5895#comment-4493 Nice job of taking something that a lot of us have been talking about–the broken push-advertising model–and turning it into a seemingly bonafide movement. Yes, it’s self-serving as there’s no doubt the agency is hoping to get some good buzz and work out of this, but it’s done in a very smart and disarming way. I’ve got to give these guys some major kudos.

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