Here’s a challenge for you. Can you describe your agency in six words or less?
Let’s take it one step further … Can you describe your agency in six words “without” using these 10 Things Ad Agencies “Usually” Say About Themselves ?
Ten things agencies are most likely to say about themselves:
- Full service
- Comprehensive solutions
- Great ideas
- Results oriented
- Integrated marketing approach
- Wide range of experience
- We are strategic
- Great chemistry
- Out-side-the-box
- Award winning creative
If you are up for the challenge, share your description in six words or less in the comment section below. Be sure to identify your agency, include your agency’s website address if you like. I’d like to highlight these in a future post and have readers to vote on the best.
Thanks for participating!
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big agency vets for half cost
Creative nerds focused on user experiences
left brains, right brains, brand soul.
We make you more awesome.
Creative ideas, serious technology.
It all starts with a question.
Brand image alignment. With a process.
Portland’s favorite small business marketing partner.
Mountain sports and tourism marketing specialists.
Thought leadership in targeted markets
John Sonnhalter http://www.sonnhalter.com
Villing & Company
5909 Nimtz Pkwy.
South Bend, IN 46628
Team work – we make it happen!
Still in the start-up of the business but would like to share my thoughts on how I’d like to describe it anyway:
Turning your communication into a conversation.
We make our clients mucho money
Our positioning statement is: “Interactive Marketing Agency for the mature markets”, but technically that’s seven words, so, the following will suffice as well:
“Helping companies achieve Meaningful Online Engagement”
“Helping companies market to Baby Boomers”
“Marketing more effectively to Baby Boomers”
Immersion Active
http://www.immersionactive.com
Agents of Change, MDi media group
Mobile, AL
Scorch Agency
fuel brand activation
Creators of original content that powers premium brands. (8 words)
We listen, we engage, we create!
Thought this was funny. Found this decription on for a Florida Citrus RFP today:
“Proposals must be from agencies that are strategically focused, results oriented, and can work as part of a team to expand the market for Florida citrus products.”
…so I guess we’ve all just gotten used to telling them what they want to hear?
Anyone interested in the opportunity can access the doc through RFPDB: http://www.rfpdb.com/view/document/id/23072
If I have to narrow it down to six words…
“Leveraging culture to create relevant campaigns”
The slightly longer snapshot…
New Ezra—Digital Culture Agency | We dive deep into culture to create relevant campaigns, products, & services for brands.
Great exercise! We do this with clients to help develop USP’s. As for my firm, here’s how we currently position ourselves:
Profitable Marketing For Small Business.
Couldn’t even get to six words …
We think. Therefore we are.
Minds over what matters.
The enemy of ordinary.
Work that will Never be Forgotten.
Our firm, Chusid Associates (www.chusid.com), specializes in marketing strategies for building product manufacturers, so our six words would be:
Helping you help architects build better.
Loved this exercise; thanks for posting it!
Less Expense. More Experience.
Your success is our success. Period.
http://www.pike.co.za
Making sense of brands in a connected world
(do of, in and a count as words?
)
Brands in a connected world.
Bait Shop For Catching Customers.
“Make The Truth Worth Sharing”
– Honesty Stockholm
It is a toss-up…
Taking the “ugh” out of thot.
Instilling courage by changing perceptions.
free sexy secretary willing to relocate
Not like every other ad agency.
An extension of your marketing team.
919 Marketing, Raleigh, NC
Proven PR experts delivering hard-hitting coverage
Innovative PR firm generating lucrative leads
Brand storytellers. All mediums. Since 1907.
Helping Brands Be Victorious Through Sports
Riber Sports Marketing Group
Cincinnati, OH
A hypersmart, people-powered search agency.
-iSearch Media in six words
We build brand preference among Hispanics.
PM Publicidad
Atlanta, GA / Newport Beach, CA
Born, you die, sell
-Stone Road
connecting the dots across the modern marketing landscape
hey, it’s eight. but modern marketing is about doing whatever it takes to get the word across..including bending the rules.
We find the right answers.
Food and Beverage Marketing Specialists
Stigmare, Inc.
Bellevue, WA USA
Couture Marketing & Product Development
Ideas for a smarter, faster world.
BRUNNER
Pittsburgh PA, Washington DC, Atlanta GA
Total business-to-business marketing communications. That’s what it’s been for years. We just lucked out that we had six already for today’s fun.
We Transform Brands and Build Businesss
Sorry, got carried away on the “s” key.
We Transform Brands and Build Business
Brand Driven , Marketing Savvy
The faster way to more customers.
1. Industrial Strength Technology Marketing
2. Kick-butt Marketing that Steals Share
Integrated and seasoned: Digital, Creative, PR
Russ Reid (www.russreid.com)
We help nonprofits grow beyond probabilities.
Will Work For Food.
- or -
Honest, Handcrafted Work That Works.
(I’d dearly love to incorporate our hatred of Powerpoint Pseudoscience but that’s just so, so negative)
Adverteria.com
Johnstown, PA
We turn customers into fans
“Like you are our only client”
Top-quality marketing that gets results!
Here’s another one:
“Making customers fall in love, daily.”
Altavert lets commuters advertise for you.
Visit our website, http://altavert.com to find out more about enhancing your brand with commuter advertising, or call 877-ALTAVERT.
We Deliver Customers. (SM)
Dan Nelson, Jr.
Nelson Schmidt Inc.
Milwaukee, WI
“Helping Companies Choose the Right Agency”
That’s Hitch!
Great exercise, Michael~
David
We’re different, you should be to.
Triad Advertising. Ideas Roll. Results Follow.
I totally agree with Barbara’s comment. Thanks for discussing such an insightful article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the excellent work.
We are actually repositioning ourselves and are going to try out a new idea.
Web Based Sales Leads In 30 Days
Help make the complex sale happen
why trust forever to just anyone
Enough about us. What about you?
This is my favourite of the bunch, very clever.
So freaking refreshing. One thing I’ve noticed is so many agency people won’t shut up and listen.
Realizing marketing tech innovation for brands
memorable and measureable
We are fully intagrated advertising program in Toronto.
Left Right. Business. Creative. Thinking. Advertising@Seneca College.
Not sure that meets the “six word” guidelines… It is our brand message.
Memorable. Measurable.
personable smarts that make you standout
We Make Ideas Work
Smart audience and client understanding approach.
Helping non-profits raise more money!
Lermann PR turns coverage into turnover
We open doors for your business!
Optimized, profitable marketing for Your Business
Driving consumer action through informed creativity.
Serving manufacturers who sell to tradesmen
The kind of work that works.
Controlling conversations to create brands that people cannot imagine living without.
Yeah….a little more…but whatever
communication geeks that solve client problems
Interesting idea, I would say Blink Design Studios is:
“Creative, friendly, reliable, affordable and local.”
Simple
Blink Design Studios Ltd – offering everything from logos and websites to whatever else your company could possibly need (as long as it involves design).
http://www.weareblink.com
Twitter @weareblink
Bold Healthcare Branding
ThinkBank
Creative Heroes
i can do half as good as that –> “Bloody good fun!”
Connecting people to brands that fit.
Start a new conversation with your customers:
http://www.activeadvertisingservices.com
Ideas that ignite business decisions.
(with one to spare)
Artillery. Explosive Brand Growth.
Six words? Three will do: Marketing with Meaning
Delivering remarkable, so people give a damn
Not full of crap, since 1985.
http://www.hoffmanlewis.com/
We’ll make you rich & famous
ideas. communications. results.
ideas. communications. results.
http://www.ajrpartners.com
Content. Connection. Credibility.
design agency. making brilliant design accessible.
Hero Design Studio
A catalyst for business success.
Creativity seeking hot Brands for Love.
http://twitter.com/#!/blendedcreative
http://www.blendedcreative.co.uk
Creative studio based in Bristol. We produce beautifully crafted, super-functional solutions for brand,print and web and we’d love to work with you!