Using Social Media for Ad Agency Clients for Christmas

This isn’t your typical Christmas Card just a good example of an agency using social media to do something a little different for one of their clients this year.

Holiday Greeting from Business Interiors

Holland  + Holland created this Christmas video for their client Business Interiors which used it instead of sending a typical Christmas card to their customers. I thought it was well done and wanted to share.

To all of the readers of Fuel Lines, I wish you all a very Merry Christmas and may 2010 be a great year for your agency’s new business!

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Ad Agencies Need A Consistent PR Strategy for New Business

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One of the most effective forms of communications for ad agencies is a public relations strategy. The right PR strategy can properly position your agency in the minds of your prospective audience.

Don Beehler, writes a blog specifically for small-to mid-size ad agencies, Telling Your Agency’s Story, tips on how to use PR for ad agency new business. He recently wrote an article regarding the need for a consistent PR effort. 

Don writes,

“Sporadic PR is a lot like sporadic exercise – it’s better than none at all, but not nearly as effective as when there’s a consistent effort.

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