What are you doing to prepare your agency for the digital revolution?
Rising to meet the escalating demands for digital, a lot of agencies are now requiring that almost all of their employees develop digital skills. According to a recent Wall Street Journal article, the bigger agencies are spending roughly $750,000 to $1.5 million on digital training programs this year.
Founded in 1996, eMarketer, with its articles, charts and analysis, provides a whole library of resources for ad agencies wanting to keep up with the latest trends and best practices.
