The right reading resources can help fuel your agency’s new business. The only constant in advertising is change and that change can dramatically impact your agency’s new business development. To maintain success, you have to keep up. That isn’t easy. Especially with this revolutionary change we’re experiencing in communications. If you are responsible for new […]
10 Reading Resources for Ad Agency New Business
Filed Under: Agency Leadership, New Business Tips Tagged With: Adam Whittaker, Anthony Mikes, Bob Sanders, Brent Hodgins, Cheryl Burgess, David Currie, Mark Burgess, Mark Sneider, Michael Gass, Mirren, RSW, Steve Congden, Todd Knutson
Ad Agency New Business: Know Your Sales Averages
Guest Post: Adam Whitaker. New business, business development, agency marketing … call it what you will, it’s sales. Get over it. If you run an ad agency new business unit your role is to sell your agencies services.
Filed Under: Agency Leadership, Best Practices, New Business Tips, New Business Trends Tagged With: ad agency, Adam Whittaker, new business development, outsourcing, reardon smith whittaker, sales