Ad agencies want to be known for their creativity. But lets face it, other than a creative product most aren’t. The same traditional commissioned based business models and the usual methods for generating new business.
When it comes to themselves, ad agencies aren’t very creative.
Innovation: Ad Agency Uses Crowdsourcing for New Business
Filed Under: Agency Leadership, New Business Trends, Social Media Tagged With: Agency Nil, BBH Labs, Blogs I Recommend, Crispin Porter, crowdsourcing, Hank Leber, Michael Gass, Spotter Program, VCU Brandcenter