It’s always helpful to hear how agencies have used social media to create new business opportunities, a point of differentiation and a positioning of expertise. Park&CO is a full-service advertising agency in Phoenix, Arizona. They were your typical small to mid-size agency and no real difference from most of their competitors. There was no perception among […]
Green Marketing and Social Media Creates New Business for Phoenix Ad Agency
Filed Under: Agency Blogs, Agency Positioning, New Business Trends, Social Media Tagged With: business development, environmental marketing, green marketing, Michael Gass, park howell, park&co, Social Media, Sustainability
Social Media 101 Explained by Fishing Analogy
Open the door for ad agency new business by leading discussions in social media. Park Howell, president of Park&Co, a full service agency that specializes in environmental marketing, came up with a great way to illustrate the need for their prospective clients to participate in social media.
Filed Under: New Business Tactics, Social Media Tagged With: Blogs I Recommend, green marketing, park howell, park&co, Social Media