Small-to mid-size ad agencies should do for themselves what they do for their clients: develop a clear positioning that builds on the agency’s distinctive strengths, differentiates the agency from its competitors, and makes the agency powerfully appealing to prospective clients.
Through Social Media an Ad Agency Drives a Stake in the Ground
Filed Under: Agency Blogs, Agency Branding, Agency Leadership, New Business Trends, Social Media Tagged With: agency blog, Agency Branding, John Sonnhalter, mid size ad agencies, positioning, professional tradesmen, small ad agencies