Prospective clients are looking for chemistry and likability in their ad agency partners and it doesn’t have to be a crap shoot. BooneOakley, a small 20 person ad agency in Charlotte, NC, showcased its unusual chemistry on “The Pitch” before a nationally televised audience. They were competing against a New York agency, Conversation, to be selected to develop […]
The 15 Advertising Agencies Featured in AMC’s ‘The Pitch’
‘The Pitch’ showcases why a “pitching for new business strategy” is not in your best interest. The AMC hit television series, Mad Men, has received critical acclaim, winning fifteen Emmys and four Golden Globes. It was the first basic cable series to win the Emmy Award for Outstanding Drama Series and won the award in each […]
The Pitch: Mad Men Pitching For Ad Agency New Business
Real ad agencies take the veil off the new-business-review process and it isn’t pretty. “The Pitch”, is a new reality show featuring two agencies, McKinney and WDCW, who are competing for a Subway assignment. The new business pitch is the way agencies win most of their business and grow. The sneak peaks of The Pitch […]